I have discussed these findings with my sister, and two nice which are professionals in the fields of psychology, and medicine respectively (my sister and older nice have vast experience on the psychology arena, and my younger nice is a pediatrician), and they all agree this therapy can be of a great benefit applied in conjunction with traditional self-improvement programs.
Brainwave entrainment is a field of study and endeavor founded in the same physiological and psychological processes that make music, drumming, and chanting so powerful as methods for transforming the mind and spirit and aiding in healing of the body. These processes involve how the electrical energy in our brains synchronizes with sounds and visual stimuli, producing a particular brainwave frequency and its associated mental states. 
The only thing I have found lacking in using your product is that there is no place on your website to register my kudos to you for such an excellent product. I am not new to meditation, nor to brain entrainment products, and I found you product to be really outstanding. I’m completely hooked, love listening to the tracks and they are the best way ever to treat monkey mind. Bada boom, bada bing, in just a few minutes any aggravation I’m experiencing in the outside world, melts away and I am one very blissful and happy camper.

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Another consideration of stress is whether it is acute or chronic. “Acute stress” is what an individual experiences at the time the stressor is encountered (4). The stress response is activated, and the body returns to homeostasis once the challenge of the stressor is removed or the person successfully manages the situation. For example, an individual on the way to an important meeting gets into a traffic jam and realizes she is going to be late; the stress response starts. When she calls her boss and learns that she can conference into the meeting while on the road, the stress response subsides with the resolution of the situation. When an individual experiences acute stress on a consistent basis, such as with overcommitting at work or constant worrying, it is referred to as “acute episodic stress” (4). Individuals who experience acute episodic stress often show signs and symptoms of stress (Table 1) that can negatively impact physical and psychological health. These individuals can learn how to change behaviors and manage their stress to prevent these consequences.
Deep relaxation is another major benefit resulting from the brains cortical frequency following response while using brainwave entrainment. As the brain tends to mimic the rate of frequency it is exposed to, thus allowing it to enter into that brainwave state, this helps explain why this technology can produce benefits commonly found with meditation.
Stress: In one randomized controlled trial with 108 participants, a single session of alpha and delta stimulation resulted in significantly less anxiety in surgical patients. Another session of theta stimulation resulted in improvement in certain measures of stress. Stimulation with certain frequencies of alpha and beta were reported to provide the most significant benefit for those who are stressed.

“Whereas my regular meditation practice gives slow results, I can get into a state of deep relaxation very quickly using the Brain Salon. This is so useful, especially when I need to make a presentation or deliver a pitch. The series helps me de-condition myself from my mind's negative patterns - patterns of stress, anxiety and fear - and instead installs new patterns which help me achieve my goals and end self-sabotage. Love it. Keep up the good work.”